With WhatsApp usage metrics, admins can now monitor the usage metrics for every WhatsApp number integrated with the Freshmarketer account from a unified screen.
Account admins can get complete visibility into the total conversations consumed, with a clear distinction between business-initiated, user-initiated, and free conversations on a monthly basis and the costs incurred.
To check your WhatsApp usage metrics, follow the below steps.
- Go to Admin Settings > Channels and select WhatsApp
- Click on View detailed utilization. Here you get a summary of total conversations and a breakdown of business-initiated, user-initiated, and free conversations every month.
- You can also view the breakdown for different WhatsApp Business numbers and the costs incurred.