TABLE OF CONTENTS

NOTE: For information about the latest Email AI Agent as part of AI Agent Studio, please refer to Email AI Agent setup and configuration



The Email AI Agent uses generative AI to automatically respond to customer queries via email using knowledge base content and contextual understanding. It helps customer support teams reduce manual workloads, improve first-response times, and maintain high-quality service at scale.

The Email AI Agent generates relevant replies based on ticket context and customer language preferences, all without human intervention, and supports deeper automation for post-response actions such as tagging or escalation.


Prerequisites

  • Ensure you are on the Pro or Enterprise plan.
  • Ensure you have administrator privileges.
  • Ensure your knowledge base contains published public solution articles.
  • Ensure at least one support email address is configured.
  • Ensure required languages are enabled in your account settings and across portals.
  • Define ticket automations for tagging or escalation workflows - Optional.

Email AI Agent overview

The Email AI Agent automatically responds to newly created tickets where the mode of communication is email-based. While traditionally triggered for tickets originating from email, it can now be deployed across all ticket sources where responses are delivered in email format.

This includes tickets created via:

  • Email channels
  • Support portals (Submit Ticket)
  • Feedback widgets and forms
  • Website contact forms

Across all these sources, the requester’s email address is mandatory. Once the ticket is created, the Email AI Agent generates and sends a structured reply to the requester’s email address, maintaining a consistent and seamless experience.

The agent:

  • Understands the customer’s intent
  • Searches portal-specific public solution articles
  • Generates a summarized response
  • Embeds relevant help articles
  • Includes an in-email feedback widget
  • Automatically closes tickets on positive feedback

If the response is not helpful, the ticket remains open for human agents to intervene.

Note: The AI response is delivered via email. For tickets created through the portal, the AI reply is not displayed within the portal interface.



Email AI Agent's workflow

Ticket creation and trigger

Customers can create tickets through:

  • Email
  • Support portal
  • Feedback widget
  • Embedded or website contact forms


After submission:

  1. A ticket is created, assigning a support ticket ID.
  2. The customer receives an automated acknowledgment.
  3. The Email AI Agent is triggered based on configured rules.
  4. The agent reads the subject and description and replies to the requester’s email address. The response is sent as a reply to the original ticket, with the subject formatted as "Re: original subject."
  5. If the customer selects Yes, Close my ticket, the ticket is automatically closed. Otherwise, it stays open for agent follow-up.

Classification and intent detection

Once triggered, the Email AI Agent:

  1. Filters non-actionable messages (for example, newsletters or out-of-office replies).
  2. Detects query language independent of account settings
  3. Supports the following languages
    English USPortuguese/PortugalPolishNorwegianThai
    GermanPortuguese BRTurkishJapaneseVietnamese
    Spanish (LATAM)SwedishCzechKoreanSpanish (ES)
    FrenchRussianDanish

    Chinese (simplified)


    DutchItalianFinnish

    Chinese (traditional)


  4. Identifies the core intent (for example, refund, billing, technical issue).

Knowledge search and response generation

The agent:

  1. Searches portal-specific public solution articles.
  2. Selects up to three relevant articles using confidence scoring.
  3. Crafts a reply that includes:
    • A direct summary answer tailored to the specific question in the customer's language.
    • A set of linked reference articles that offer deeper context and related information. This gives the customer options to self-serve based on their interest level.
  4. Formats with proper paragraphs, bullet points, and branding.
  5. Embeds feedback widgets for continuous improvement.

Ticket Resolution

  1. Automatically closes tickets receiving positive feedback
  2. If the answer is unhelpful, human agents can always intervene. Tickets remain with agents, giving them full control while reducing their workload.
  3. Admins can create automations to flag tickets, assign follow-ups, or escalate conversations—while still keeping agents in control of final resolution.
  4. To support advanced workflows (such as fallback responses, escalations, or tagging), admins can configure Ticket Update Automations using system events triggered by the Email AI Agent.Under Admin → Automations → Ticket Updates, select Action performed by: System, and based on the events, you can choose your actions.
    EventWhen it triggersExample Actions
    Email AI Agent sends a responseWhen the AI successfully replies to a customer• Add a tag such as AI-Responded
    • Move the ticket to Waiting on Customer status
    • Trigger a CSAT workflow
    Email AI Agent did not replyWhen the AI does not generate or send a response• Assign the ticket to a human agent
    • Send a predefined fallback email
    • Escalate the ticket to a priority queue
    Email AI Agent marked as spamWhen the AI response is classified as spam• Notify admins
    • Add a review tag (e.g., AI-Spam-Review)
    • Route the ticket to a moderation or quality-check queue


Use cases & implementation examples

Use caseBusiness challengeImplementation approachAI response behaviorOutcome
E-commerce order managementHigh volume of return and refund queriesConfigured keyword-based triggers (“return”, “refund”, “wrong item”) and linked return policy articlesDetects refund intent, summarizes policy, shares timelines, embeds feedback widgetReduced handling time and improved post-purchase experience
SaaS technical support24/7 global Tier-1 support demandCreated KB for common errors and billing FAQs; excluded critical or negative sentiment ticketsIdentifies error patterns, provides troubleshooting steps, references KB articlesDeflected repetitive Tier-1 queries, improved SLA adherence
Portal and widget-based ticketsManual effort required for non-email ticket sourcesEnabled Email AI Agent across portal, widget, and form sourcesSends structured email reply with summarized answer and article linksExpanded automation coverage and increased deflection
Billing and subscription queriesRepetitive invoice and payment-related questionsCreated billing FAQs and configured billing-related triggersDetects billing intent, shares invoice access steps and KB linksReduced repetitive billing workload

Key considerations for configuring Email AI Agent

Area

Details

Language Support

English, Spanish, German, French, Dutch, Italian, Portuguese/Portugal, Portuguese BR, Russian, Italian, Polish, Turkish, Czech, Danish, Finnish, Norwegian, Japanese, Korean, Chinese (simplified), Chinese (traditional), Thai, Vietnamese, Spanish (ES), Swedish

Trigger Rules

Only supported on ticket creation events and runs as the final automation in the ticket creation process.

Only works on Email tickets.

Content Requirements

Requires a populated and up-to-date knowledge base

Daily Limits

Admins can cap the number of tickets the Email AI Agent responds to per day

Session Consumption

Every time the Email AI Agent responds, one bot session is consumed.

Template Behavior

Admins must preserve required placeholders (e.g., answers, articles, feedback widget)

Plan Eligibility

Pro and Enterprise only

Version Control

No rollback/versioning for templates at present

Note: The Email AI Agent does not currently support responding to ongoing email threads — only initial ticket creation.

Components of configuring Email AI Agent

Once you've accessed the Email AI Agent setup area, configuration involves five core components.

  1. Enabling Email AI Agent
  2. Setting up trigger conditions
  3. Managing languages
  4. Editing email response template
  5. Setting response limit and applicable sources

Refer to the Email AI Agent Configuration Guide for a detailed step-by-step setup.


Analytics & Reporting

The Analytics module provides a comprehensive view of how the Email AI Agent is performing via the curated Email AI Agent Advanced Performance ReportThese insights help admins evaluate effectiveness, troubleshoot issues, and make informed decisions about language support, template tuning, and knowledge base quality. The Email AI Agent curated report has the following tabs:

  1. Absolute Metrics: Understand the number of email tickets the Email AI Agent is handling, how effective its responses are, and where improvements can be made.
  2. Sessions Consumption: Measure how many sessions the Email AI Agent consumes and when they occur. This is useful for quota tracking and usage trend analysis.


Learn more about Email AI Agent testing and analytics.


See More