Integrate your website and web app with your Freshworks CRM account to capture website visitors as contacts, track their activities, pages viewed and update their information in real-time in Freshworks CRM. An Event in Freshworks CRM refers to your customer’s interaction with your website. Events are the most effective way to identify active contacts.
With Freshworks CRM Event Tracking you can:
Capture website visitors as contacts in Freshworks CRM.
Track their page views.
Track their activities as events.
You can push events to Freshworks CRM using CRM Code library. Once you've started collecting events in Freshworks CRM, you can filter your contacts based on the events they’ve performed.
Here's how you can filter contacts by events.
Click on the Filter icon to open the filters pane from the list view page
Click Add filter
Choose Events.
Choose a condition to filter from the dropdown.
Conditions for Events
Choose the Event value.
You will now get a list of contacts who performed the event. You can now save it as a view, bulk email, or bulk update those contacts.